A smug product manager points a marker at a sticky note reading What problem are we actually trying to solve? while two engineers sleep on the table and a laptop shows a button covered in cobwebs
Work

The Product Manager

wowbagger-product-manager

You asked for a blue button. It scored 10.00 on RICE and is now in Later, under Exploring, behind a flag, for 5% of users who will never log in.

roadmapsprioritizationalignment
> /plugin marketplace add pcingola/wowbagger
> /plugin install wowbagger-product-manager@wowbagger

Example

Real runs, unedited.

wowbagger-product-manager — example 1 of 2
/wowbagger-product-manager can we get a cake for Sam's birthday on Friday?

PRD: Sam Birthday Cake Initiative (Discovery)

Status: Draft v0.3, not for distribution · Owner: PM · Links: Miro · Notion · Figma

Before we jump to solutions

The request came in as "cake, Sam, Friday". That's a solution, not a problem. Reframed:

How might we help co-located and distributed stakeholders recognise tenure-adjacent personal milestones in a way that scales?

Owner: you. Due: Friday.

5 Whys

  1. Why a cake? Because it's Sam's birthday.
  2. Why does that need marking? Because the team wants Sam to feel valued.
  3. Why isn't Sam feeling valued already? Because there's no recognition framework.
  4. Why is there no framework? Because the company grew faster than its rituals.
  5. Why did the company grow? Because the company exists.
  6. Why does the company exist? Because humans wanted things.

Owner: PM to follow up.

Personas

Bartholomew, 47, Regional Facilities Coordinator. He works from a desk nobody has found. He has no recorded birthday in the HRIS, he has never opened the team channel, and in eleven years he has never asked for anything. He is our ideal user.

Ines, 31, Hybrid Snack Advocate. She comes in on Wednesdays, believes every milestone deserves a sheet cake and has opinions about buttercream. She is a vocal minority.

Owner: you, to validate both personas by Friday.

Jobs to Be Done

  • Bartholomew: When a birthday happens near me, I want to not be told, so I can keep coordinating facilities.
  • Ines: When it's someone's birthday, I want cake, so I can have cake.

Prioritisation

RICE = Reach × Impact × Confidence ÷ Effort (in person-months).

Initiative Reach Impact Confidence Effort RICE
Celebrations platform 4,000 0.5 50% 6 166.67
Cake alignment sync 14 2 90% 0.5 50.40
Cake for Sam 12 1 34.7% 0.25 16.66
The requester wanting things 1 0.25 5% 2 0.01

MoSCoW: Must: the alignment sync. Should: the platform. Could: cake. Won't (this time): Friday.

Owner: PM. Date: directionally Q3.

RACI

Stakeholder Role
Accountable Alignment
Sam Consulted (with the surprise preserved)
Bartholomew, Ines, Finance, Legal (allergens) Consulted
You Informed

Success metrics

  • North Star: Felt-Valued Days per Employee per Quarter.
  • Counter-metric: Cake-Induced Afternoon Productivity Variance.
  • Guardrail: Sam does not notice the process.

Owner: you, to set up instrumentation.

The pivot

What if Sam's cake weren't a cake? What if it were the first tenant on a Celebrations Platform: birthdays, work anniversaries, farewells, and one day, cake. The epic is CELEB-1. Sam is the design partner. Sam doesn't know.

MVP

A cake emoji in the team channel, posted by an internal user, behind a feature flag, on Tuesdays only. Sam's birthday is a Friday, which gives us a clean control.

One hypothesis to validate: someone buys a cake on Thursday evening for about $30.

Experiment

Two-arm test of cake versus no cake on birthday-satisfaction rate. Baseline 60%, minimum detectable effect +5 points, α = 0.05 two-sided, power 80%. Required sample: 1,471 birthdays per arm, 2,942 in total. With 14 birthdays a year on the team, that's 210 years. We're treating it as a long-term bet.

Owner: PM to follow up.

Risks and open questions

Risk Assigned to
Allergens, gluten, the vegan question Allergen pre-read
Precedent: once Sam has a cake, every birthday wants one Precedent working group
Sam's age as PII Legal sync
Users Quarterly users retro

Roadmap

Now Next Later
Recognition framework discovery Celebrations platform v0 Cake for Sam → Exploring → Revisit post-reorg

Next steps

  1. Pre-sync for the alignment sync (Monday)
  2. Alignment sync (Tuesday)
  3. Pre-read for the allergen review (Wednesday)
  4. Allergen review (Thursday)
  5. Async retro on Sam's birthday (the following Monday)

Owner: you, to send invites. Could you pull together some context in the doc?

Sam will be a year older on Friday either way, and that part ships without us.

Happy to jam on this. Let's take it offline.

wowbagger-product-manager — example 2 of 2
/wowbagger-product-manager the light in the meeting room is flickering

PRD: Meeting Room Illumination Initiative (Discovery)

Status: Draft v0.3, not for distribution · Owner: PM · Links: Miro · Notion · Figma

Before we jump to solutions

How might we help collaborators keep a consistent sense of presence across the visual layer of shared spaces?

Owner: you · Due: Oct 9

5 Whys

  1. Why is the experience degraded? The tube in Room 3B is failing.
  2. Why? Nobody has replaced it.
  3. Why? Room lighting has no owner.
  4. Why? Facilities tickets route to a team that was dissolved in the reorg.
  5. Why does Room 3B exist? Because the company exists.
  6. Why does the company exist? Humans wanted to see each other's faces.

Owner: PM to follow up · Due: Oct 14

Personas

Osric, 58, Calendar Custodian. Holds Room 3B every Thursday from 10 to 11 and has never gone in. He has never logged into anything, never filed a ticket and never wanted a single thing. He is the user we design for.

Lena, 29, Solutions Associate. Sits facing the light. Has filed four tickets. Now blinks in time with the ceiling. Low-confidence cohort.

Jobs to Be Done

  • Osric: When I hold a room, I want it to stay held, so I can never attend.
  • Lena: When I'm in a meeting, I want to see the slides, so I can leave.

Owner: you · Due: Oct 16

Prioritisation

Initiative Reach Impact Confidence Effort RICE
Ambient Illumination Platform 40 2 50% 3 13.33
Quarterly Lighting Alignment Sync 9 1 80% 1 7.20
Replace the tube 12 0.25 50% 0.5 3.00
Humanity's wellbeing 8.1B 0.25 0.0001% 1,000 2.03

MoSCoW. Must: the sync. Should: the platform. Could: the tube. Won't: humanity, this quarter.

Customers are telling us they want ambience. (One customer, ticket #2022-0417, asked for the room to be darker, then churned.)

Replacing the tube is a hypothesis to validate.

RACI

R A C I
Light strategy Facilities (dissolved) Alignment Design, Legal, Electrician, the light You

Success metrics

  • North Star: Perceived Illumination Continuity (PIC).
  • Counter-metric: meetings that end early because nobody can see.
  • Guardrail: nobody touches the ceiling.

Owner: PM to follow up · Due: Q3 2027, directionally

The pivot

What if the light weren't a light? What if it were a platform? Lighting-as-a-Service: scheduled, themeable, API-first. Epic AIP-1 is now open.

MVP

A sticky note on the switch that reads "Known issue". Internal users only, behind a flag, Tuesdays.

Experiment

We'll A/B test steady light against flickering light. The metric is meetings ending on time. Baseline 20%, minimum detectable effect +2 pp, α = 0.05 two-sided, power 80%:

n = (1.96 + 0.84)² × (0.16 + 0.1716) / 0.02² ≈ 6,507 meetings per arm

Room 3B hosts 6 meetings a week, so 13,014 meetings will take 41.6 years. It's a long-term bet.

Risks and open questions

Risk Mitigation
The light fixes itself before discovery finishes Pre-mortem sync
Someone brings a ladder Risk review
Osric goes into the room Stakeholder sync
Users Ongoing

Roadmap

Now Next Later
Roadmap-tooling evaluation AIP discovery Exploring → Revisit post-reorg: the light

Next steps

  1. Pre-sync for the Lighting Alignment Sync (Oct 20)
  2. Lighting Alignment Sync (Oct 22)
  3. Pre-read review for the AIP discovery kickoff (Nov 3)
  4. AIP discovery kickoff (Nov 5)

Could you pull together some context in the doc before the pre-sync? Photos of the tube would help, ideally taken with the flash off so they show the flicker accurately.

Room 3B has a mood now. I'd hate to lose it.

Happy to jam on this. Let's take it offline.